Founder & CEO
Cinthia Briseño holds a PhD in Biochemistry and Molecular Biology. After her doctorate, she was drawn into the world of communication: For more than ten years she worked as a science and medical journalist in renowned publishing houses, headed the health department of SPIEGEL ONLINE for several years and later the development editorial department of Wort & Bild Verlag. Her favourite topics: Digital health, health promotion, evidence-based medicine and patient empowerment. Cinthia is a member of the expert network in the Bertelsmann Stiftung’s “Digital Patient” project and founded Frisk Innovation GmbH in 2017 – a consulting studio for innovation management and user-centered health experience design.
“Not only the young, wild and digital start-ups are hip and pioneers for the work of the future. There is also a lot to learn from the drug development industry – about entrepreneurship, career opportunities, networks, error culture, risk, trust and motivation. And: Herpes viruses are more exciting than you think!”